Tuesday, April 21, 2009
Extra! Extra! Newspapers Need an Overhaul, Not a "Rescue Plan"
Of course if there is no marketing mechanism possible what other choice does one have other than to give away content for free. The problem with newspapers and new media is that no one has yet figured out how to make money from new media. Indeed there doesn't seem any way possible to make money from new media. Thus the resistance to new media from old media. News people want us to know will be given away for free. Unfortunately selling this news was the source of income newspapers used to get news people did not want us to know. So now we have no way of financing the getting of news people don't want us to know. That is the dilemma of the modern news organization.
Read the Article at HuffingtonPost